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Ultimate Comparison of Image Editing and Design Suite Tools for Small & Medium Businesses

Caroline Gilbert

As a small to medium sized business, having access to effective image editing and design suite tools is critical in creating striking digital content.


With so many options available, we help you break down the leading image editing and design products to help you choose the best one(s) for your small to medium-sized business.


  1. Adobe Creative Cloud: Adobe Creative Cloud is a popular and well-known suite of tools that includes Photoshop, Illustrator, and InDesign. It is a subscription-based service that offers a range of pricing options for different users. With its powerful editing capabilities and comprehensive design features, Adobe Creative Cloud is a top choice for professional designers and businesses.

  2. Canva: Canva is a user-friendly graphic design platform that is perfect for small businesses that don't have a lot of design experience. It offers a range of templates and tools that can be used to create social media graphics, marketing materials, and other types of visual content. Canva has a free version, as well as a premium option that offers more features and customization options.

  3. Figma: Figma is a cloud-based design tool that is ideal for collaborative work. It is popular among UX and UI designers for its ease of use and powerful features. With Figma, multiple users can work on a design project simultaneously, making it a great option for remote teams. Figma offers a free plan for individuals, as well as paid plans for teams.

  4. Sketch: Sketch is a popular design tool for macOS that is known for its ease of use and versatility. It offers a range of features that are tailored to web and interface design, as well as graphic design. Sketch is a one-time purchase, making it a great option for businesses that want to avoid subscription-based pricing models.

  5. Affinity Designer: Affinity Designer is a vector graphic design tool that offers a range of features for professionals and businesses. It offers a one-time purchase model and is more affordable than some of the other options on this list. Affinity Designer offers a range of advanced vector editing capabilities and supports both raster and vector file formats.

If you're not sure which image design or editing tool is right for your business, consider partnering with Caro Consulting.


Our team of experts can help you evaluate your business needs and select the right platform for your team.

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